The Elearning + Marketing canvass
Last week, I discussed the opportunity to integrate learning technology into a large scale web-based mobilization platform like the one developed by the Obama for America (OFA) 2012 campaign. In a stroke of serendipity, earlier this week the Republican National Committee (RNC) released their Growth Opportunity Project report. Three months in the making, the report is billed as an honest, thorough review of the 2012 election cycle and a comprehensive plan for moving forward.
The engineering of civics
The elearning strategist’s can-do credo
It’s terribly exciting to see the continuing global trend toward better corporate elearning. However, it can be just plain terrifying if you’re the one tasked with leading a corporate elearning initiative. A recent global study conducted by SkillSoft finds CEOs want leaner training programs deployed more quickly and are willing to pay for them. This is new and good news. From Creator to Customer to CEO, more purposeful investments mean more valuable elearning programs mean more purposeful investments.