Last week, I discussed the opportunity to integrate learning technology into a large scale web-based mobilization platform like the one developed by the Obama for America (OFA) 2012 campaign. In a stroke of serendipity, earlier this week the Republican National Committee (RNC) released their Growth Opportunity Project report. Three months in the making, the report is billed as an honest, thorough review of the 2012 election cycle and a comprehensive plan for moving forward.
I’m squeamish about sticking cables into my cortex, but I love the scene from the Matrix where Neo jacks in to learn karate (Oh Wachowski Brothers Where Art Thou?). There are so many things I want to learn. The internet is my matrix. Yet as the internet grows the world’s knowledge base, the pressure to learn more and learn more quickly also grows. I believe there’s a huge opportunity to address this challenge through an approach that combines elearning + marketing to discover, share, and apply learning. Continue reading
